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Manager marketing and communications
Posted: 10 Apr 2017 11:40
Deadline: 21 Apr 2017
Category: Marketing
Location: Africa , Tanzania , Dar es Salaam
Employment: Full-Time
Experience: From 3 year(s)
Education: Masters
Salary: Negotiable
About Company: The Aga Khan University (AKU) is a private, not-for-profit, international University first established in 1983, with 13 teaching sites in 8 countries. It is a non-denominational institution· open to all, irrespective of religion, ethnicity, gender or national origin. Since 2001. AKU has offered academic programmes in nursing. medicine and education in East Africa.
Phone: +255 (0) 22 2150051
Contact name: hr
File: Download
A relevant Master degree in Communications. Marketing, Journalism or related qualification
A minimum of 3 years experience of working in the charity/development sector or higher education sector in East Africa
and have an understanding of how to develop effective promotional material and conduct PR activities
Proven abil ity to design and execute marketing and communication campaigns with measurable results
Strong interpersonal ski lls, good communication skills and excellent organisational ski lls, with the ability to build good
external relationships
Strong IT skills: MS Office (Word. Excel.Access, Power Point), email (Outlook), CMS and experience in digital marketing
Experience of using marketing databases for communications activities
Exceptional English and K.iswahili communication skills: oral and written
Ability to work autonomously with a professional approach
Strong commitment to working in a multicultural environment that fosters diversity
Willingness to travel
Development and implementation of the AKU Marketing and Communications strategy in collaboration with the office of
the Director. !ED & SONAM
Develop marketing material and ensure that all content meets accuracy. consistency and University style requirements and
the vis uals, branding guidelines
Be responsible for the creation of timely marketing materials to support all progran1mes and research promotion
Ensure the effective utilisation of the marketing mix including events, online and offtine promotion, direct mail, PR etc
Update and implement the communications strategy in line with the umbrella communications strategy of the University
Write material for Internal and University-wide publications and for specific target audiences
Maintain relations with select print, broadcast and electronic media to promote the University's work
Conduct market research where required and track trends and analyse the competition to inform recruitment strategies
Monitor and evaluate the effectiveness of all marketing activities and campaigns
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