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MARKETING OFFICER (2 POSTS)
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Posted: 19 Apr 2017 10:45
Deadline: 03 May 2017
Category: Marketing
Location: Africa , Tanzania , Dar es Salaam
Employment: Full-Time
Education: Bachelor
Salary: Negotiable
Employer: AIR TANZANIA
About Company: Air Tanzania Corporation (ATC) the Tanzanian flag-carrier, was established on 11 March, 1977, to operate the services suspended following the brake up of East African Airways (EAA), which was owned jointly by Tanzania, Kenya and Uganda. - See more at: http://www.airtanzania.co.tz/about-us/history-of-air-tanzania#sthash.bdjvjxRX.dpuf
Email: info@airtanzania.com
Phone: +255782737730
Contact name: MD
File: Download
Requirements
i. At least a Degree in Marketing/Business Administration or related field
ii. Proven relevant working experience of not less than 3 years in a highly competitive business environment 
iii. Must be computer literate.
iv. Background in Air Transport Management and possession of IATA/UITAA Advanced
Diploma will be an added advantage
Conditions
N/A
Responsibilities
• Planning, preparing and managing the publication of all publicity materials to maximize
brand promotion for ATCL.
• Create and execute marketing campaigns
• Developing new innovative ways to communicate the company message to its existing
customers.
• Preparation of the annual sales and marketing plan.
• Planning and managing marketing events and evaluating their success.
• Perform and evaluate the effectiveness of all marketing activities.
• Developing and implementing an internal marketing programmes.
• Establish and manage an efficient customer service program.
• Develop key customers' accounts through personal involvement in the marketing functions.
This includes commercials on television and radio, print display ads in magazines,
newspapers, and on billboards, in-flight magazines, and home pages on the Web.
Create slogans and logos, and create marketing schemes and special offers.
• Develop sales forecasts and sales programs to ensure optimum market penetration and
sales in line with company objectives;
Improve, manage and report sales performance.
Prepare and implement corporate social responsibility programs
• Conduct Marketing and Sales training,
• Conduct Negotiation and partnership building between ATCL and other stakeholders/
business partners
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